PARAMOUNT PICTURES AND PARTICIPANT MEDIA COMMEMORATE 10TH ANNIVERSARY OF ‘AN INCONVENIENT TRUTH’
Free Digital HD Copies of Academy Award-Winning Film Available on May 24, 2016
Participant Media Launches #AIT10, Multi-Platform Campaign to ‘Share Your Truth’ About Climate Change
An Inconvenient Truth (AIT), the critically acclaimed documentary film that ignited a global climate change movement, marks its 10th anniversary this year. To commemorate the event, Paramount Home Media Distribution will offer free Digital HD copies on May 24, the day the film was first released in 2006. Leading up to the anniversary, Participant Media is launching #AIT10, a multi-platform campaign recognizing the impact of the film and celebrating individuals like the Sierra Club’s Executive Director Michael Brune, actor Ed Begley Jr., and Andrew Youn of the OneAcre Fund who share why they are inspired to act on climate change, and encourage others to “Share Your Truth.”
“Al Gore, director Davis Guggenheim and the filmmaking team used the art of storytelling to catapult an urgent but misunderstood social issue into the middle of global consciousness,” said Jeff Skoll, Participant Media’s founder and an executive producer of the film. “I’m proud of the progress we’ve made over the last 10 years, and that solutions to climate change are now within our reach. Now is the moment for more concerted action.”
“While all movies have the potential to inspire and move people, the impact that An Inconvenient Truth has had over the last 10 years stands apart,” said Megan Colligan, president, Worldwide Distribution & Marketing, Paramount Pictures. “The filmmakers’ dedication in bringing former Vice President Gore’s critical message to a global audience has since inspired countless social-action-minded movies, many of which have brought to light issues that, like AIT, help to ignite global conversations around important issues.”
Directed by Davis Guggenheim, An Inconvenient Truth is a passionate look at Gore’s fervent crusade to halt global warming’s deadly progress by revealing the truths about it. Called “the most important moment of the effort to address global warming…” by environmentalist Bill McKibben, and “absolutely riveting” by Seattle Post-Intelligencer, AIT is the first documentary to win two Academy Awards® (Best Documentary, Feature and Best Original Song) and continues to inspire people around the world to take action on climate change.
Spotlighting the influence the film has had on individuals around the world and inviting others to join in the conversation, Participant’s #AIT10 is launching “Share Your Truth,” a series of videos from environmental leaders, business owners and government officials from around the world telling personal stories of the impact the film had on them at http://www.takepart.com/ait10. Updated information on climate change, details on the 24-hour free Digital HD offer, and ways to get involved and take action are also available on the site. Everyone is encouraged to join the AIT Facebook page https://www.facebook.com/AnInconvenientTruth to be part of the community.
The film will be available for free digital download for a 24-hour period from major digital retailers including Amazon Video, Cineplex Store, Comcast’s Xfinity On Demand, FandangoNOW, iTunes, Microsoft Movies & TV and VUDU.
An Inconvenient Truth was directed by Davis Guggenheim and presented by Paramount Classics and Participant Productions. Featuring Al Gore, the film was produced by Laurie David, Lawrence Bender and Scott Z. Burns. Jeff Skoll, Davis Guggenheim, Diane Weyermann, Ricky Strauss and Jeff Ivers served as executive producers, and Lesley Chilcott was co-producer.