Crossover branding in the world of entertainment is vital as a source of revenue, as well as being a means to build up and cash-in on the appeal of a product. That’s the reason you see that, for example, new Star Wars video games are released at the same time as a new Star Wars movie, or that a music album is released to coincide w a film like a A Star is Born when it hits the cinemas.
In the world of casinos, branding is of enormous importance too, and one of the wells that the creators of casino games continue to drink from is the movie industry. Huge licensing deals have been struck with movie studios to acquire content – to brand the games. As with movies, sometimes these slot machines soar in popularity, other times they sink without a trace.
Below we look at five of the most popular examples, all of which use officially licensed material from big hits of the silver screen.
Ace Ventura Pet Detective
Starting with a game that really puts the fun first. As you might expect with the source material and its star, Ace Ventura slot is quite madcap in its presentation and gameplay. Bursting with exciting bonus games and special features, it keeps you on the edge of your seat. But don’t let the ‘silliness’ of the game put you off; Ace Ventura Pet Detective has some seriously big prizes on offer.
Gladiator, which is based on the Oscar-winning Russel Crowe movie, has quickly found a spot among the world’s most popular slots. Indeed, it’s been so successful that the franchise has expanded to include Gladiator: Road to Rome and Gladiator Jackpot, both of which form part of the largest fun machine collection online at Mansion. Anyway, whichever Gladiator game you choose to play, it pulls you back into the epic world of the movie through various special features and bits of gameplay. Incredible graphics too for a slot that has been around for a while.
Proof that basically any movie material can be transformed into a popular slot. Like Ace Ventura above, a seemingly light-hearted game like Dirty Dancing belies the fact that there are huge jackpots on offer; in this case, a progressive jackpot award. Regardless, there are loads of unique features that keep the game exciting and fresh. And, if you are a fan of Patrick Swayze and Jennifer Grey, it showcases lots of clips from the movie. A genuinely underrated game that slots players are still discovering.
Definitely the coolest looking game on this list so far, The Matrix is entirely faithful to the tone and style of the Wachowskis films. As such, you get plenty of that eerie green ‘Matrix’ code on screen, as well as plenty of Agent Smith popping in to shake up the proceedings. The Matrix slot has been around for a while, but it might get renewed attention now that a new film in the franchise is in the cards. Might developers Playtech release a new game to coincide with the “Matrix 4”?
Alright, we’re cheating a bit here because Narcos isn’t a movie, even if there is much more crossover between cinema and streaming services these days. Anyway, we wanted to include it because it is such a popular game at online casinos in 2020. Drugs and gang violence from a Netflix series might not seem like a natural fit for casino slots, but Narcos takes a lighter approach while honouring its source material. Bags of fun all presented by games developer NetEnt’s brilliant graphics team.